Growing up, many of us were taught that rest was a luxury or worse, a weakness. That sitting down meant we were lazy. That slowing down meant falling behind. Especially as Latinas, as moms, and as business owners, we’ve carried generations of pressure to always be doing, proving, and surviving. But at some point, I had to pause and ask myself, what’s the point of success if I’m not okay? Running E.M.A’s Boutique has been a dream come true but it’s also been a mirror. It’s shown me my strengths and also the areas where I was running on empty. Somewhere between the pop-ups, the packing orders, and the constant content creation, I realized money can’t fix burnout. Cute clothes...
E.M.A’s Boutique: Helping you stay comfy and looking MARAVIDIOSA every day. The Struggle of Choosing Comfort or Style As a mom, business owner, and mujer with a busy life, I know how hard it can be to find clothes that make you feel fabulous without sacrificing comfort. There were times I’d stand in front of the mirror wondering, “Can I feel cómoda and still look chic?” That’s exactly why I started E.M.A’s Boutique—to prove you don’t have to pick one over the other. Comfort Isn’t Just a Feeling—It’s Empowerment For me, comfort means more than soft fabrics or relaxed fits. It’s about confidence—knowing I can chase after my kids, run my boutique, or attend an event without feeling out of...
Copying the idea doesn't copy the sucess! COPYING THE IDEA DOES'T COPY THE SUCESS! Repeat that over and over! Living in an era of trends can sometimes lead us to think that doing what someone else is doing will work for us too but want to know the fastest way to get ahead? BE AUTHENTIC, do all things with integrity, honestly and consistency. Being authentic can be hard for you and even for those around you because they might not agree with you but when you start showing people the real you it will get easier, for them and for you and for your business, remember your business and your brand is who you are. Some people will leave and that is...
What is branding and why is so important for a business? Branding is the representation of your business PERIOD. Branding is a crucial part of a successful business, it can change how people perceive your brand, in can increase brand value or it can do the opposite. But sometimes as new business owners we think branding is only our logo or that is not important, little do we know the impact a good branding can do to our business. I want to share these steps that will help you define your brand and I wish someone had shared with me when I first started my business. Think about and perfect your visual assets- These are the color palette, your logo, fonts,...
Have you ever wondered if you are not doing enough with your business? or if you are not paying enough attention to the kids because you are working? Yup me too, and I'm pretty sure a lot of mothers out there who are trying to find the right balance between entrepreneurship and mom life. Let me just tell you there is no right way to do it but trying to find the balance and practicing these things have definitely made it easier for me.
